The Resilience of Self-Storage Investments in Economic Downturns

In the ever-evolving landscape of investments, certain sectors have consistently demonstrated their ability to weather economic storms. One such sector is the self-storage industry. With its unique business model and inherent demand drivers, self-storage has proven to be a resilient investment choice, especially during economic downturns. Let's delve deeper into the stability and growth potential of self-storage during recessions.

Historical Resilience

The self-storage industry has historically shown resilience during economic downturns. According to the Self Storage Association, there are approximately 50,000 self-storage facilities in the U.S. alone. In times of economic uncertainty, people often need to downsize or move, increasing the demand for storage units. Conversely, during periods of economic prosperity, individuals tend to accumulate more goods, which may also increase the need for storage space. Thus, Class A self-storage facilities can provide a level of stability not always seen in other real estate sectors.

Stable Demand Amidst Economic Shifts

One of the defining characteristics of the self-storage industry is its stable demand. Regardless of economic conditions, people constantly need storage space for various reasons, including downsizing, moving, or dealing with life changes like marriage, divorce, or death in the family. This ongoing demand can provide consistent occupancy rates, which in turn could lead to steady revenue streams.

Low Overhead and Maintenance Costs

Class A self-storage facilities, representing the highest quality of facilities in desirable locations, typically require less maintenance compared to other types of real estate investments. These facilities are often newer or have been well-maintained, reducing the need for frequent costly repairs. Additionally, self-storage facilities generally have fewer utilities and no need for amenities like those required for residential or commercial buildings, which can significantly reduce operating expenses.

The Power of Diversification

Diversification is a cornerstone of investment strategy. By investing in self-storage, investors can diversify their portfolios, reducing the risk associated with market volatility. The self-storage sector's performance often runs counter to traditional real estate sectors, offering a hedge against downturns in other markets.

Future Growth Potential

While the past performance of self-storage during economic downturns is impressive, its future growth potential is equally promising. As urbanization continues and living spaces become smaller, the demand for storage solutions is expected to rise. Additionally, societal trends, such as the gig economy and the rise of e-commerce businesses, further drive the need for storage spaces.


The self-storage industry's resilience during economic downturns, combined with its stable demand and low overhead costs, makes it a compelling investment choice. For investors looking for a stable, growth-oriented investment that can weather economic storms, self-storage presents a promising opportunity.

Jeremiah Boucher, a self-storage industry expert, has rapidly built an impressive 1.5 million square foot portfolio consisting of 61 properties in just 7 years. Specializing in suburban and exurban properties, he has successfully navigated the market by purchasing directly from original mom-and-pop owners. Jeremiah provides valuable insights, lessons learned, and strategies for finding and financing deals, providing invaluable guidance for those interested in exploring the lucrative self-storage sector.