Self Storage Investment Audios & Videos

To succeed in self-storage investing, watch what everyone else is doing and do the opposite. Most of what you see in the storage business today is wrong. It is doomed. Do you think the multi-story urban storage units that nobody really wants is viable long term? Vacancy and rent problems are baked in. However, the old school, single-story, pull your car up to a roll-up door kind of storage, properly placed in the suburbs, exurbs, or super commuter neighborhoods – those are the ones that actually work.

Dr. Wayde Elliott DMD was a prominent dentist who found a different calling as a self-storage developer and investor. Learn his fascinating story in this 30-minute discussion, which includes how he finds and finances his properties as well as his lessons learned and predictions on the market going forward. Frank Rolfe is on hand to keep the questions fast-paced and fact-based. If you are thinking about investing in self-storage, this is probably the best 30 minutes you’ll spend this year.

In this video, Frank Rolfe explores the top three reasons to consider investing in a self-storage facility in 2026. Unlike the stock market, precious metals and bitcoin, self-storage offers an income stream that an provide you with a safety line from your day job, as well as a source of financial freedom and security.

Many investors want to diversify their income streams into “alternative” investments, and self-storage is at the top of that pack. But their holdback is that they don’t want to physically manage it.

What if you could have a customer simply point at a QR code and be instantly connected to your manager’s cell phone where they could rent them a unit or answer a question? It’s possible today and a company called Liveswitch is making that happen with technology that’s been tested and used at the Superbowl and MLB games. In this video discussion, Frank Rolfe talks to James Hatfield from Liveswitch about how this QR service could act as an important tool for self-storage management at a reasonable price.

Forget everything you’ve seen and heard – the days of the high-rise, climate-controlled storage facility are over. Americans are fleeing urban centers and moving to suburban and exurban markets which offer lower crime, better home values, and superior schools. And with this migration has emerged the new growth sector of self-storage investing: the traditional roll-up door original in suburban and exurban markets. In this video we describe how the strategy on self-storage investing has changed and where you want to position yourself going forward.

If you are considering investment options for 2024, then here’s one to take a serious look at. It’s a basic beginner’s self-storage facility in an exurban market. In this video we review this investment concept, what the numbers look like, and why this is the future of self-storage success.

Mason Gates is a self-storage broker that has a dominance in Nebraska and the Midwest. In this Special Report he discusses proper broker etiquette and interaction as well as the current state of the self-storage market. If you are looking to buy a self-storage facility you will find this conversation extremely interesting and timely.

The process of due diligence holds paramount importance when purchasing a property. While a deal may appear promising and receive endorsement from brokers, it is crucial to thoroughly assess whether the value of the property aligns with its price.

To effectively market a storage facility, follow these key strategies: Set up and verify your Google My Business page for better online visibility. Use clear signage with bright colors and QR codes to provide directions and engage potential customers. Create a user-friendly website and streamline reservations with platforms like StoreEdge. Optimize your presence with localized Google ads and encourage positive reviews. Prioritize excellent customer service and implement a referral program. Develop high-quality marketing materials, offer promotions, and highlight safety features. Consider partnering with SpareFoot and explore local media advertising. Learn from successful competitors to establish your facility as a top choice.

Jeremiah Boucher has built a self-storage portfolio of over 20,000 units in 10 states – and he built it one property at a time. In this discussion with Jeremiah he reveals his top five deals in unbelievable detail!

Learn essential marketing strategies for promoting your facility in this informative video by Jeremy Boucher. Discover the importance of setting up Google My Business promptly and utilizing clear signage with eye-catching QR codes and vibrant colors. Enhance user experience with a user-friendly website and software for seamless storage unit rentals. Drive traffic through localized Google ads, positive reviews, and excellent customer service. Ensure customer satisfaction with mystery shopping and implement a referral program for increased traffic and occupancy. Create professional marketing materials and showcase building features for safety. Thrive in the competitive storage market by considering third-party vendors like SpareFoot and localized media advertising. Watch the video now to project a professional image and achieve success.

"Selecting A Market To Buy In" explores the critical factors behind successful self-storage facilities. Presented by Jeremiah Boucher, this video sheds light on the key considerations for investors and enthusiasts in the industry.

Jeremiah Boucher is one of America’s largest and fastest-growing investors in the self-storage sector, with over 65 properties and 15k+ storage units in his portfolio. And he has now produced a Self-Storage Boot Camp to explain his theories on identifying, evaluating, negotiating, performing due diligence on, renegotiating, financing, turning around, and operating self-storage properties – whether it’s your first or your next in a series of acquisitions.

Jeremiah Boucher started with a dream and made that into a 1.5 million square foot self-storage portfolio of 61 properties in only 7 years. In this Self-Storage University discussion, we review how Jeremiah found and financed his deals, as well as what his thoughts and lessons learned are regarding investing in the self-storage sector. Hosting this discussion is Frank Rolfe, who has amassed over a $1 billion portfolio of real estate assets – with his partner Dave Reynolds – which includes self-storage holdings. Frank also started with just one property and offers his views on the storage niche. Jeremiah has achieved this level of success by focusing on the fertile sector of self-storage – suburban and exurban properties which you can buy directly from the original moms and pops – and avoiding the urban, often multi-story properties that are now faced with declining markets, rents, and occupancy.

Frank tells you an insider secret on buying self storages that are priced above the current value but have potential.

Frank gives examples of fixable vacancy and unfixable vacancy in self storage units.

If you have ever been curious about the self-storage industry and how a self-storage investment works, then this video will show you the nuts and bolts to this exciting niche.